Source: https://heyseorak.com/spots/hoho-aunt Last-Updated: 2026-10-04 --- # Hoho Aunt (호호앤트) > Say the romanized name when ordering. Staff will understand even if your pronunciation isn't perfect. Category: cafe | Type: drink, eat, shop | Area: beach | Price range: moderate Address: 1F, 3940 Donghae-daero, Sokcho, Gangwon Phone: 0507-1317-6809 Hours: Mon 09:00–17:00, Tue–Thu 09:00–17:00 (LO 16:30), Fri–Sat 09:00–18:00 (LO 17:30), Sun 09:00–17:00 (LO 16:30) (Open every day. Public holidays run 09:00–18:00. The cafe occasionally closes for a short break or a Sokcho festival booth and announces it on Naver Place first.) English menu available: Yes ## Trust and freshness - Verification: interview / 2026-10-02 - Menu freshness: updated 2026-10-04T06:52:31.822+00:00 After ten years in coffee, the owner closed a dessert cafe in Seoul and, in 2023, opened this small espresso bar in Sokcho's Saemaeul lanes with their spouse, a short walk from the beach. Start with Hoho Latte, the drink that took a year to get right: rich espresso spills over house-made cream and sweet milk, held together by a soft vanilla note. Salt Cream Coffee goes the other way, with Dutch-style cold brew under homemade cream and a pinch of salt. Five beans, decaf among them, run from nutty and full-bodied to bright and fruity. Pick the one that suits you, then take it home as whole beans or a drip bag. Pro tip: Order a signature first: Hoho Latte and Salt Cream Coffee are ₩6,500 each and come iced only. For the classics, tell the staff whether you like nutty, chocolatey coffee or bright, fruity acidity, since the bean list changes by drink; Americano and most lattes can be made with decaf. Weekends and public holidays fill up around lunch, so the cafe suggests coming before noon or after 3 p.m. for a calmer seat. There is no parking at the cafe; Sokcho Beach Public Parking Lot No. 3 is a five-minute walk. ## Story ### How it started The owner has spent ten years in coffee, beginning with a dessert cafe in Seoul. In the summer of 2023 they closed it and moved to Sokcho, where the couple now run Hoho Aunt together. Saemaeul drew them in with its neighborly, unhurried alleys and the sea a few minutes away. Only after opening did they learn the neighborhood's past: it was first built for families the 1968 storm surge left homeless. Back then there were hardly any cafes on these lanes. Finding their feet took more than a year, harder than Seoul had been. Rather than chase dessert trends, they rebuilt the shop around coffee, and regulars slowly followed, some of them from the Seoul days. ### Philosophy Hoho Aunt is an espresso bar first. Five beans, decaf included, sit behind the counter, from nutty, heavy-bodied blends to bright specialty coffees with fruit and floral notes, and the owner would rather you choose one that suits your taste than settle for a default cup. For now the beans come through someone they know in the trade; the couple plan to start roasting their own within a year or two. The cafe's own introduction signs off in Italian: Piccolo, ma speciale. Small, but special. ### Signature Hoho Latte was created for the Sokcho opening, starting from a picture the owner had in mind: rich espresso running down over a layer of cream. Getting there took about a year of trial and error with grind size, dose and how dark the roast should be, until the sweetness, the vanilla aroma and the coffee finally sat in balance. It is the drink the owner is proudest of and the one customers praise most. Salt Cream Coffee takes the other road, Dutch-style cold brew under homemade cream with a pinch of salt: sweet first, then salty, then clean. ### Finding the place From Sokcho Express Bus Terminal, walk about 500 m along the main road toward Daepo Port; the first-floor bar is at 3940 Donghae-daero, roughly ten minutes away. Inside, skip the usual latte for once: order a signature and let the staff point you to a bean. The cafe also invites you to slow down with a straight espresso, served in a small cup and best taken sip by sip. Whole beans and 12 g drip bags are for sale if you want to bring the coffee home. ### Seasonal notes Granita, a Sicilian-style frozen coffee made from the house cold brew, comes in small batches and can sell out. Hoho Latte, Salt Cream Coffee, Granita, Strawberry Milk Latte and Lemon Ade are iced only. Now and then the cafe closes for a few days to pour at a Sokcho festival booth or for a short break, and posts it on Naver beforehand, so check before a special trip. ### For international visitors Many international travelers find Hoho Aunt through its Google reviews, and plenty come back. Some stop in every day of their trip, a few both morning and afternoon. One Australian visitor came four or five days in a row, flew home, and returned a month later with 500 g of Australian coffee beans as a gift. Lately the owner has noticed a shift: guests who used to order a plain hot latte now ask for the signatures. > Sip the espresso, sip the delight! ## Dietary Summary - Total menu items: 28 - Common allergens: dairy, nuts, peanuts ## Menu ### Signatures (시그니처) - **Ho-ho Ra-tte** (호호라떼; English: Espresso Cream Latte) — ₩6,500 ⭐ Signature Rich espresso flows over soft cream and sweet milk, bringing the coffee's depth into a balanced, creamy signature. The owner's careful extraction gives each sip a satisfying finish. Ingredients: espresso, cream, sweet milk | Allergens: dairy | Serving: Iced only. - **So-geum Keo-pi** (소금커피; English: Salt Cream Coffee) — ₩6,500 ⭐ Signature Smooth Dutch-style cold brew topped with soft, sweet cream. A sweet-and-salty opening gives way to a clean coffee finish. Ingredients: cold-brew coffee, cream, salt | Allergens: dairy | Serving: Iced only. - **Coffee Granita** (그라니따) — ₩8,500 ⭐ Signature The cafe slowly freezes rich house-blend cold brew into an icy coffee dessert, then adds soft, dense cream. A refreshing spoonful of coffee to savor to the last bite. Ingredients: house-blend cold-brew coffee, cream | Allergens: dairy | Serving: Iced only. Made in small batches; may sell out. ### Espresso Coffee (에스프레소 커피) - **Double Espresso** (에스프레소) — ₩5,000 A smooth, concentrated double shot. Choose a bean profile from deep dark-roast character to bright specialty fruit notes. Ingredients: coffee | Serving: Double shot (doppio). Available beans: Black Vanilla, Dark Wave, Peach Blossom, or Strawberry Pop. Confirm any bean-choice surcharge with the staff. - **Kon-pa-na** (콘파나; English: Espresso with Cream) — ₩5,500 A double espresso softened by the cafe's homemade cream. The cream gently wraps around the coffee's intensity for a rounded, comforting sip. Ingredients: espresso, homemade cream | Allergens: dairy | Serving: Double shot (doppio). Black Vanilla beans. Menu style name: Con Panna. - **Seu-teu-ra-pa-jja-to** (스트라파짜토; English: Chocolate Espresso) — ₩5,500 A double espresso with deep dark-chocolate flavor and a smooth, cocoa-like character. An approachable introduction to espresso with a rich chocolate finish. Ingredients: espresso, dark chocolate | Serving: Double shot (doppio). Black Vanilla beans. Menu style name: Strapazzato. - **Ro-ma-no** (로마노; English: Lemon Espresso) — ₩5,800 Fresh lemon meets a deep double espresso. Citrus brightness and coffee sweetness make a lively cup for those who enjoy acidity. Ingredients: espresso, fresh lemon | Serving: Double shot (doppio). Peach Blossom beans. Menu style name: Romano. - **Americano** (아메리카노) — ₩5,000 Double espresso and water, tailored to your coffee mood: a deep, full-bodied dark roast or a bright, fruit-forward profile. Decaf is also available. Ingredients: coffee, water | Serving: Double shot (doppio). Available beans: Dark Wave, Peach Blossom, Strawberry Pop, or decaf. Confirm any bean-choice surcharge with the staff. ### Filter Coffee (필터 커피) - **Specialty Cold Brew** (스페셜티 콜드브루) — ₩6,800 Slowly extracted coffee with a clear, tea-like character and refreshing fruit aromas that linger. A clean cup for a relaxed coffee break. Ingredients: coffee, water | Serving: Ask the staff which blend is currently used. ### White Coffee (화이트 커피) - **Flat White Latte** (플랫화이트) — ₩6,000 A stronger Australian-style latte that balances concentrated espresso with a smaller amount of milk. A creamy cup with a clear coffee presence. Ingredients: espresso, milk | Allergens: dairy | Serving: Available beans: Dark Wave, Peach Blossom, or Strawberry Pop. Confirm any bean-choice surcharge with the staff. - **Cafe Latte** (카페 라테) — ₩6,000 Smooth milk and the cafe's coffee blend come together in a clean, balanced latte, keeping the coffee character present without feeling heavy. Ingredients: espresso, milk | Allergens: dairy | Serving: Available beans: Dark Wave, Peach Blossom, Strawberry Pop, or decaf. Confirm any bean-choice surcharge with the staff. - **Vanilla Latte** (바닐라 라테) — ₩6,500 Vanilla syrup and vanilla beans bring a gentle fragrance to this milk coffee, with restrained sweetness and a clean finish. Ingredients: coffee, milk, vanilla syrup, vanilla beans | Allergens: dairy | Serving: Available beans: Dark Wave, Peach Blossom, Strawberry Pop, or decaf. Confirm any bean-choice surcharge with the staff. - **Oat Latte** (오트 라테) — ₩6,700 Coffee with oat milk in place of dairy milk. Toasted-grain character and a soft sweetness make a mellow, satisfying latte. Ingredients: coffee, oat milk | Serving: Made with oat milk; the menu labels it dairy-free. Available beans: Dark Wave, Peach Blossom, Strawberry Pop, or decaf. Confirm any bean-choice surcharge with the staff. - **Ko-ko-swel** (코코쉘; English: Coconut Milk Coffee) — ₩6,800 Rich coconut milk and coconut water meet dark-roast coffee for a soft, rounded sweetness and a deep coffee finish. A coconut twist on the cafe's milk coffees. Ingredients: coffee, coconut milk, coconut water | Serving: The menu labels the coconut-milk base dairy-free. Available beans: Black Vanilla or decaf. Confirm any bean-choice surcharge with the staff. House name: Coco Shell. ### Non-Coffee (논커피) - **Ttal-gi Ra-te** (딸기 라테; English: Strawberry Milk Latte) — ₩6,500 Strawberry preserve with visible fruit pieces and milk, giving a bright first sip and a sweet, fruity finish. Ingredients: strawberry preserve, milk | Allergens: dairy | Serving: Iced only. Contains no coffee. - **Lemon Ade** (레몬 에이드) — ₩6,500 Homemade lemon preserve and lemon zest bring lively citrus aroma to a refreshing iced ade, with a clean finish. Ingredients: homemade lemon preserve, lemon zest | Serving: Iced only. - **Lemon Tea** (레몬티) — ₩6,000 Homemade lemon preserve makes a soft, bright citrus drink with a refreshing finish, for a gentle pause between coffees. Ingredients: homemade lemon preserve - **Mariage Frères Earl Grey Tea** (마리아쥬티) — ₩6,000 French Earl Grey from Mariage Frères, with a delicate fragrance and deep tea character. A premium tea to sip slowly. Ingredients: Earl Grey tea - **Yu-gi-nong Heo-beu-ti** (유기농 허브티; English: Organic Herbal Tea) — Peppermint (페퍼민트) ₩5,000 / Lavender (라벤더) ₩5,000 / Rooibos (루이보스) ₩5,000 / Chamomile (캐모마일) ₩5,000 Choose peppermint, lavender, rooibos, or chamomile for an aromatic herbal-tea break. The cafe describes these choices as caffeine-free. Serving: Choose one of four teas. ### Desserts (디저트) - **Basque Cheesecake** (바스크 치즈케이크) — ₩9,500 House-made Basque cheesecake with a golden baked top, a softly creamy center, and the deep flavor of cream cheese with a smoky aroma. Ingredients: cream cheese | Allergens: dairy | Serving: Made in-house. - **Crumble Pie** (크럼블 파이) — Honey fig (허니무화과) ₩4,000 / Peanut butter (피넛버터) ₩4,000 / Salted caramel (솔티드캐러멜) ₩4,000 Crisp crumble over a soft filling, made in-house in honey fig, peanut butter, or salted caramel. A little pastry to pair with an Americano. Ingredients: butter, almonds | Allergens: dairy, nuts, peanuts | Serving: Made in-house. Earlier ingredient information lists almonds and butter; the peanut-butter flavor also contains peanuts. - **Saeng-cho-ko Beu-ra-u-ni** (생초코 브라우니; English: Rich Chocolate Brownie) — ₩4,000 A house-made brownie with a dense, chewy chocolate texture and a deep cocoa flavor. Rich and satisfying whether served cold or warm. Ingredients: chocolate | Serving: Made in-house. ### Whole Beans & Drip Bags (원두·드립백) - **Ho-ho Aen-teu Keo-pi Deu-rip-baek** (호호앤트 커피 드립백; English: House Coffee Drip Bag) — ₩2,000–2,800 The cafe's four main blends in a convenient 12 g drip bag: a simple way to bring your favorite coffee home. A box contains 10 bags. Materials: coffee | Note: Four blends are offered. ₩2,000–2,800 per 12 g bag; one box contains 10 bags. Confirm the blend-specific price and box price in store. - **Strawberry Pop Specialty Blend — Whole Beans** (스트로베리 팝 스페셜티 블렌드 (홀빈)) — ₩25,000 A bright specialty blend with direct fruit aromas, floral fragrance, clear acidity, and a silky body. Its fruit notes describe the coffee's aroma. Materials: coffee beans | Note: Whole beans. Confirm bag weight when buying. Dark-roasted beans are not ground during opening hours; request grinding at least one day ahead. Strawberry Pop and Peach Blossom can be ground on the same day. - **Peach Blossom Specialty Blend — Whole Beans** (피치블로섬 스페셜티 블렌드 (홀빈)) — ₩24,000 Peach and mangosteen aromas bloom into plum-candy sweetness and vivid acidity in this specialty blend. These are coffee tasting notes. Materials: coffee beans | Note: Whole beans. Confirm bag weight when buying. Dark-roasted beans are not ground during opening hours; request grinding at least one day ahead. Strawberry Pop and Peach Blossom can be ground on the same day. - **Dark Wave Blend — Whole Beans** (다크웨이브 블렌드 (홀빈)) — ₩22,000 An everyday blend with restrained acidity, a full body, dark-chocolate character, and roasted-nut aromas. Deep and comfortable without an overly heavy finish. Materials: coffee beans | Note: Whole beans. Confirm bag weight when buying. Dark-roasted beans are not ground during opening hours; request grinding at least one day ahead. Strawberry Pop and Peach Blossom can be ground on the same day. - **Black Vanilla Blend — Whole Beans** (블랙바닐라 블렌드 (홀빈)) — ₩20,000 Dark-chocolate and roasted-nut tasting notes meet a weighty body and low acidity, for a rich cup to enjoy every day. Materials: coffee beans | Note: Whole beans. Confirm bag weight when buying. Dark-roasted beans are not ground during opening hours; request grinding at least one day ahead. Strawberry Pop and Peach Blossom can be ground on the same day. - **Colombian Huila Sugarcane Decaf — Whole Beans** (디카페인 콜롬비아 후일라 (홀빈)) — ₩24,000 A decaf Colombian coffee with clean depth, soft cocoa character, and roasted-nut aromas. The printed menu identifies a sugarcane decaf coffee from Huila. Materials: decaffeinated coffee beans | Note: Whole beans. Confirm bag weight when buying. Dark-roasted beans are not ground during opening hours; request grinding at least one day ahead. Strawberry Pop and Peach Blossom can be ground on the same day.